The Camera

A real shutter, a real constraint — shoot blind, no chimping, and every shot saves before it ever uploads.

This is the whole product in the guest's hand. It had to feel like a real camera — a little constraint, a little magic — not a web form.

The goalBuild the guest experience — the actual disposable camera.

• The camera came to life: a warm "Darkroom Amber" viewfinder, a real shutter, a flash (shown only when the phone actually has one), and a satisfying "film pull" animation on every shot.
• Shooting blind, for real: you take your shots and you can't review or delete-to-retake mid-roll. The roll is the roll.
• A behind-the-scenes photo pipeline that shrinks images, strips out location data (your GPS never rides along), fixes rotation, and handles iPhone's HEIC format.
• Offline-first: every shot is saved on your phone the instant you take it, then uploads when there's signal. Snap away in a basement venue; it syncs later.
• A "my shots" library and a way to save your favorites to your phone — you keep copies of your own pictures.
• All the "in-between" screens written with care: film's spent, event closed ("Film's at the lab"), gallery ready, bad link.